Take-Two Interactive CEO Strauss Zelnick expressed nervousness regarding the upcoming launch of “Grand Theft Auto 6,” scheduled for November.
During the inaugural Interactive Innovation Conference in Las Vegas, Zelnick discussed the anticipated blockbuster’s potential impact on the company.
He addressed the positive developments at Zynga, a subsidiary of Take-Two, emphasizing the significance of investing in original properties.
Zelnick spoke on April 28 at the Fontainebleau Las Vegas, alongside Jennifer Maas, Variety’s senior business writer for TV and video games.
Take-Two’s unveiling of “GTA 6” is expected to bolster its portfolio, which includes major gaming labels like Rockstar Games and 2K.
As the gaming industry awaits the launch, Zelnick’s insights reflect the company’s focus on innovation and growth.